What Do Workplace Partners Do?
Workplace partners make a commitment to educate their employees, members, and/or customers on the critical importance of blood, bone marrow, and organ, eye, and tissue donation and provide opportunities for people to register as donors.
- Workplace partners create and share innovative donation awareness programs, tailored to their companies or organizations. They distribute email blasts, social media messages, fact sheets, and videos to encourage donation.
- One key strategy is Give 5—Save Lives. Workplace partners select one or more dates and give employees 5 minutes during those work days to sign up to become donors.
Is Your Employer a Workplace Partner?
If your company is listed, talk to your human resources department about how to help promote organ donation. If your company is not listed, encourage your employer to become part of the campaign to save lives.
Sign Up as a Workplace Partner
If you would like to become a Workplace Partner, submit your contact information.
Workplace Partners in Action
Partners offer employees, volunteers, or members an opportunity to learn about, discuss, and make decisions about donation. Partners are of every size, very large to very small. All have potential to make a difference and save lives.
Below are stories of some early partners and several newer ones. What we would like most is to feature YOUR efforts. When your organization becomes a partner, let us know what you're planning. Or if you have been a partner for a while and never shared your story, let us know how you are helping to save lives.
AETNA has provided donation information at wellness fairs and making organ/tissue/marrow donation information available at blood drives. Employees were informed about donation via company newsletters, e-mail communications, internal Web site and special mailings. Materials about donation were distributed through AETNA's Diverse Employee Networks, every AETNA Volunteer Council throughout the nation, and six regional Emerging Markets Heads. AETNA headquarters refers AETNA offices to this Web site for a list of organ procurement organizations available to help with local awareness programs.
Blue Cross/Blue Shield of Tennessee launched an education campaign to inform employees of benefit coverage for transplants and create donation awareness with sessions that reached a total of nearly 3,000 employees at three offices in Chattanooga and one in Nashville. Session participants received Blue Jean Casual stickers allowing them to wear blue jeans to work on a day of their choice. The stickers incorporated the Gift of Life Donation Initiative ribbon/heart logo.
CHRISTUS Santa Rosa Healthcare For more than 5 years, the CHRISTUS Santa Rosa Healthcare system has participated in Workplace Partnership initiatives to increase awareness and donor registration by conducting internal and external public initiatives which include feature stories, donor drives, and displays of the donor family quilt. They also have provided opportunities to hear donor family and transplant recipient testimonials during special information sessions. In 2009, a special butterfly release to honor all donors and recipients was held as part of a larger ceremony. Says Sister Michelle O'Brien, a liver recipient and an employee of the CHRISTUS Santa Rosa Healthcare system, "Because we recognize the rare opportunity to donate life to someone awaiting a lifesaving transplant — "Giving Life a Second Chance' — we are partners in the crusade to educate our community about the importance of organ, eye, and tissue donation."
Ford Motor Company, a charter member of the Workplace Partnership for Life, has been an active supporter of the Workplace Partnership program since its inception and has continued its strong support of organ, tissue, eye, blood and bone marrow donation despite significant challenges in its industry. Ford has encouraged employees to consider donation through articles in @Ford magazine, hosting blood/marrow/organ donor drives, email messages from corporate leaders and Lunch N' Learn programs. Ford employees have volunteered their time in the local community, encouraging DMV customers to sign up on the organ donor registry as they renew their driver's licenses and ID cards.
General Motors/UAW’s model program, Life Match, a joint recruitment effort of GM/UAW, has added 3,000 employees (25 percent of whom are from diverse backgrounds), to the National Marrow Donor Program. Other companies are now using the GM/UAW model to promote donation in their workplaces.
The Louisiana Hospital Association (LHA) and the Louisiana Organ Procurement Agency (LOPA) formed a partnership and launched a program in November 2008 to increase the number of individuals on the Louisiana donor registry by 10% — over 160,000 new registered organ donors — by the end of 2009. Led by LHA's Chairman Bill Holman, President and CEO of Baton Rouge General Medical Center, the partnership was committed to increasing donation education in every hospital in Louisiana and to helping those hospitals become a source of knowledge about donation for their communities. Representatives from 50 hospitals attended the initial training, and 70 hospitals are now part of the effort. One hospital that had sent staff to training sessions organized a Donate Life flag-raising ceremony to honor their first-ever organ donor during April's Donate Life Month. The donation took place one month after the campaign training and the donor family performed the flag raising and thanked the hospital staff for their support. A small rural hospital had its first-ever tissue donor, and when LOPA staff arrived, the Donate Life flag was proudly displayed in the main entrance of the hospital. The goal of 160,000 new registered donors in Louisiana was reached — and surpassed — not at the end of 2009, but in August. The LHA committed to two more years of the partnership and two additional goals were meet and surpassed. The LHA/LOPA challenge helped increase the donor registry by over a quarter of a million new registries during the campaign.
National Speakers Association posted on its web site a letter supporting donation from NSA's president. The letter, reached by selecting the ribbon heart donation symbol on the home page, urged members to make a personal decision about donation and to mention donation during public presentations. NSA also placed an "NSA Gift of Life Donation Awareness Campaign" card, which included two donor cards, in the January/February issue of "Speaker."
Quest Diagnostics chose National Donate Life Month to announce to its employees that it has become a Workplace Partner for Life (WPFL). On April 16, 2010 Quest Diagnostics rolled out its Partnership with posters and distribution of materials to its sites across the country. An internal Website will make organ and tissue donation information available for the company's 43,000 Quest Diagnostics employees. As a Workplace Partner, Quest Diagnostics joins the U.S. Department of Health and Human Service's initiative to work with companies, associations, and organizations of all kinds to raise awareness of organ and tissue donation and increase the number of designated donors.