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Hospital Organ Donation Campaign

2021 Hospital Campaign Continues Lifesaving Mission 

1,647 Hospitals helped add 27,386 Donor Registrations between October 2020 and May 2021

While the nation’s health care community faced unprecedented changes and challenges related to  COVID-19, the2021 Hospital Campaign saw encouraging participation numbers. 1,647 small and large hospitals worked with donation organizations to promote organ, eye, and tissue donation and prompted 27,386 people to sign up to be donors! In the 10 years of the Hospital Campaign, partners have added more than 575,000 donor registrations—increasing the number of organs available for transplantation to improve the lives of others.

Acknowledging the ongoing challenges because of the pandemic, the HRSA Division of Transplantation recognized all 2021 Hospital Campaign partners at the platinum level. 

2022 Hospital Campaign Begins October 1st

Creating Donation-Friendly Hospital Cultures 

Hospitals, big and small, are invited to join the Hospital Campaign, beginning October 1, 2022! Become a part of the initiative that has encouraged over 575,000 Americans to become organ donors since 2011 and help create a donation-friendly culture in your hospital using our free tools and resources. Email us at donation@hrsa.gov if your hospital would like to join the Campaign!

How it works

Plan and track your hospital’s donation outreach activities using the Hospital Campaign Scorecard (PDF - 385 KB) and work with your donation organization to track the number of people who register as a result of your outreach. Submit your scorecard in May 2022 to earn recognition from HRSA’s Division of Transplantation and the campaign’s national partners. HRSA will recognize all participants at the platinum level this year due to the pandemic.

Not part of a hospital or healthcare system? You can join, too! Any workplace can promote organ, eye, and tissue donation as part of HRSA’s Workplace Partnership for Life (WPFL) program.

Review the resources below to get started. For more information about WPFL and the Hospital Campaign, email us at donation@hrsa.gov or visit the WPFL webpage.

Use the materials below to share your 2021 Hospital Campaign success:

Web Badges and Banners (ZIP - 830 KB)
Social Media Graphics (ZIP - 574 KB)
Screensavers (ZIP - 1 MB)
2021 Hospital Campaign Partner Roster (PDF - 590 KB)
News Release Templates -  COMING SOON! 
Hospital Campaign “Thank You” Video (2:52)   - COMING SOON! 

The 2021 Hospital Campaign runs until April 30, 2021. Hospitals and health care groups can enroll now. Hospitals that have participated in the past do not need to re-enroll. For enrollment and other information, contact donation@hrsa.gov.

Download the 2021 Scorecard (PDF - 385 KB)

Get tips for starting your campaign. Read the Six Strategies for Success in the Hospital Campaign guide (PDF - 460 KB).

Campaign partners can use these outreach materials created specifically for the Hospital Campaign. Additional outreach materials and social media materials are available on organdonor.gov.

These groups support the Hospital Campaign. They provide planning advice, promote the campaign to their members, and recognize partners for their successes.

  • American Hospital Association
  • American Society of Transplantation
  • American Society of Transplant Surgeons
  • Association for Multicultural Affairs in Transplantation
  • Association of Organ Procurement Organizations
  • Donate Life America
  • International Transplant Nurses Society
  • NATCO, The Organization for Transplant Professionals
  • Organ Donation and Transplantation Alliance
  • United Network for Organ Sharing
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